Welcome to StartupX

StartupX is a strategic curriculum built for people who build: founders, operators, and creators ready to level up how they think and execute. The content goes beyond trends and tactics to deliver timeless fundamentals across leadership, marketing, operations, finance, and investor readiness. You’ll confront internal challenges, clarify your vision, and build the systems that support sustainable growth. Whether you’re refining your offer, leading a team, or preparing to raise capital, StartupX helps you avoid common pitfalls and make smarter decisions with more confidence. The tools are consistent, but the person using them is always evolving.

PHASE 1 - ENTREPRENEURSHIP

• Module 1: Brick by Brick - The Foundation of Your Legacy

• Module 2: The Weight You Carry

• Module 3: The Commitment Pledge

• Module 4: Mastering the Struggle Zone

• Module 5: Self-Leadership

• Module 6: Living Your Legacy

• Module 7: Secret to Success (coming soon)

• Module 8: The Power of Community

• Module 9: The 5 Pillar Foundation

  • Pillar 1 - Financial Model

  • Pillar 2 - Go-To-Market Strategy

  • Pillar 3 - Competitive Advantage

  • Pillar 4 - Operational Efficiency

  • Pillar 5 - Business Plan

PHASE 2 - GO-TO-MARKET STRATEGY

• Module 1: MVC vs MVP (coming soon)

• Module 2: Build a Distribution First Company (coming soon)

• Module 3: How to Get First 100 Clients/Customers (coming soon)

• Module 4: Customer Advisory Board (coming soon)

• Module 5: Death by Powerpoint

• Module 6: Invest in Your Personal Brand (coming soon)

• Module 7: Industry Evaluation

• Module 8: Focus on Your First 100 (coming soon)

• Module 9: Decoding the Market Cycle

• Module 10: Email Marketing (coming soon)

• Module 11: Demand Generation

• Module 12: Account Based Marketing

• Module 13: Performance Marketing

• Module 14: Product Marketing

• Module 15: Blogs & SEO Marketing

• Module 16: Luck Surface Area

PHASE 3 - FINANCE & OPERATIONS

• Module 1: The Business Ecosystem (coming soon)

• Module 2: The 80/20 Rule (coming soon)

• Module 3: Operational Efficiency

• Module 4: Investment In vs Cost To (coming soon)

• Module 5: Tech Tools & Focus

• Module 6: Death by a Thousand Tools

• Module 7: Tech Fears for Entrepreneurs (coming soon)

• Module 8: Managing Finances & the Right Mindset (coming soon)

• Module 9: Building the Right Team

• Module 10: Incentivizing Team Members (coming soon)

• Module 11: Communicating Vision Without Creating Confusion (coming soon)

• Module 12: Leading Through Conflict

• Module 13: Smart Recognition Strategies for Small Teams

• Module 14: Execute with Precision

• Module 15: Measure What Matters

PHASE 4 - INVESTOR READINESS

• Module 1: Raising Capital

• Module 2: Valuations & VC Activity

• Module 3: Business Model Validation

• Module 4: Financial Forecasting & Budgeting

• Module 5: Fundraising Strategies

• Module 6: Pitching to Investors

• Module 7: Due Diligence Preparation

• Module 8: Legal Considerations